About

Hi, I’m John, an independent brand identity developer, slash graphic designer. I use the term brand identity because all creative development, visual and copy, falls under branding. It's all about how you communicate your product or service to the public.

I have over 25 years helping companies with their brands. Whether I was a team member for a large corporation, or worked independently for a small business, I put my experiences and knowledge to work.

Services

  • Creative & Art Direction
  • Brand Identity & Logos
  • Brochures & Print Collaterial
  • Package Design
  • Advertising & Point of Sale Design
  • Web Banners & Graphics
  • Online Visual Design
  • Signage
  • Trade Show Graphics
  • Newsletter Design
  • Social Media Visual Content
  • Managing Photoshoots

Featured Work

Feel free to view some selected projects below. I can provide a larger sampling of my work upon request.

EQUUS Restaurant Identity

Equus sign

Identity system for an upscale tavern located in a historic building. Logo, signage, menu cover and more.

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Babies"R"Us HBCs

Babies "R" Us HBCs

Line extension of infant health care products for Babies"R"Us. Package and layout design, brand identity, photo selection, print-production.

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Hartz Oinkies Pouch Redesign

Hartz Oinkies Pouch ReDesign

Exploratory redesign for Hartz, Oinkies pouch package. Proposed updated brand identity, package layout and photo selection.

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KRUPS Online Store

KRUPS Online Store

Visual design of KRUPS online store. Layout design comps including online graphics with photo selection and retouching.

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T-Fal Cast Iron 6qt. Pot

T-Fal Cast Iron 6 quart Pot

Package design for GroupeSeb's economy brand, T-Fal. Layout design, brand identity, photo selection and print-production.

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RCI White Paper

RCI White Paper

White paper to breakdown RCI's memberbase. Creative design, photo selections, page layout and print-production.

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Experience

I’ve worked for some of the largest companies in their industries. Below are several of the top brands I was part of:


work logos

Now let me show you what I can do for you.